JB3 Creative's profile

Nissan at Goodwood Festival of Speed

This summer JB3 designed and produced digital content for Nissan's amazing stand at the Goodwood Festival of Speed. We created all the content for this 15m interactive run against Nissan's GTR and their brand ambassador Usain Bolt. A member of the public would regsiter at an touch screen and conduct the impossible challenge! They would venture in to then take part in our specially designed and programmed touch screen games that would qualify them to go into the fantastic Nismo Lab. 
These touch screen games had a constant queue over the course of the event. People were going back and back to better their scores to get into the Nismo Lab, an F1 driving simulator. There were 3 levels to the game testing your knowledge and driver reactions.
Nissan at Goodwood Festival of Speed
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Nissan at Goodwood Festival of Speed

JB3 designed and produced the content for the Nissan stand at the Goodwood Festival of Speed.

Published: